EDC takes over Masterlink’s communications in Portugal. It also becomes responsible for press relations. Masterlink is a highly complex information systems consulting and development company.
Masterlink was founded 25 years ago and focuses on no-code solutions. These solutions enable its clients to reduce implementation time. As a result, they gain greater responsiveness and full adaptability to their clients’ new business requirements. Its no-code platform ensures that more employees become able to implement solutions focused on business needs. They do so without resorting to programming languages. They can also participate in improving the organization.
With this Press Relations and Branded Content agreement, EDC takes another step. It strengthens its portfolio of clients in the technology sector. It also reinforces its know-how in this area of communication.
EDC was the right agency for Masterlink’s needs
Gabriele Arcy, Communications and Marketing Specialist at Masterlink, explains that “from the very first contact, we understood that EDC was the right agency for our needs. Its extensive track record in the ICT sector and the work it has presented give us the confidence we need to approach this partnership with great optimism.”
“Masterlink has enormous communication potential and presents a very exciting challenge, given its core business and the innovative solutions it offers the market. We have been following this market leader for several years and are confident that this agreement will be a success for both parties,” says Frederico Rocha, Partner at EDC.